1968 Mustang Gt/Cs California Special

The 1968 Ford Mustang GT/CS California Special represents a unique chapter in automotive history and is the car that was exclusively available to California residents. This iconic variant of the classic Mustang combined the muscle of the GT with distinctive styling cues inspired by the Shelby Mustangs. Ford produced GT/CS for only half a year in 1968 and it was marketed as the “California Special” to pay homage to the state where car culture thrived. The 1968 GT/CS California Special features unique design elements as the rear quarter panel scoops, trunk lid, and badging that set it apart from other Ford Mustangs of the era.

A Golden State of Mustang Mind: The 1968 Ford Mustang GT/CS

Alright, buckle up, Mustang maniacs! Let’s dive headfirst into the shimmering, sun-kissed world of the 1968 Ford Mustang GT/CS, affectionately known as the California Special. This isn’t just another pony car; it’s a rare breed, a limited-edition slice of automotive history that embodies the spirit of the Golden State. The 1968 Ford Mustang. An iconic car that helped define a generation. It made such an impact so much so it’s legacy has carried on through generations and is still being made today.

Now, before we get too carried away with visions of cruising down the Pacific Coast Highway, let’s set the stage. The 1968 Mustang itself was a massive deal, a cultural icon that captured the hearts of America with its sleek lines and sporty attitude. But Ford, never one to rest on its laurels, decided to spice things up with a special edition that catered specifically to the car-crazy Californians. And that is how a new legend was born.

Enter the GT/CS, a Mustang that’s California dreamin’ made metal. Think of it as a limited-run gem, a Mustang with a tan and a taste for adventure. This wasn’t your everyday pony; it was a regional exclusive, a head-turner designed to capture the attention of those discerning West Coast drivers. You won’t see this everyday on the road.

Fast forward to today, and the GT/CS has become a highly desirable collectible, a blue-chip investment for those in the know. Its rarity, unique styling, and undeniable cool factor have made it a sought-after prize in the classic car world. It wasn’t just a car; it was, and still is, a symbol. This is why it remains a sought-after classic.

California Dreamin’: The Historical Context

Alright, picture this: it’s the late 1960s, and America is revving its engines! The Muscle Car Era is in full swing. It was a time where bigger was better, and engines roared louder than a rock concert. Automakers were locked in a horsepower war, churning out machines with aggressive styling, earth-shattering performance, and names that just screamed attitude. Think sleek lines, bulging hoods, and enough chrome to blind a small nation. We’re talking about cars that weren’t just transportation; they were statements! This was the era that gave birth to legends.

Now, crank up the Beach Boys, because we’re heading to the Golden State. California Car Culture wasn’t just a scene; it was a phenomenon. Sunshine, surf, and a love affair with the open road created a unique automotive ecosystem. California was the trendsetter; if it was cool in Cali, it was going to be cool everywhere else. This influence extended to automotive design where California’s trends started to ripple throughout automotive design, marketing strategies, and overall car culture. Think custom paint jobs, lowered suspensions, and a general attitude of “making it your own.”

And that’s where the genius of the GT/CS comes in. California’s unique car culture created a demand for vehicles that weren’t just powerful; they were different. The California’s car culture was all about standing out from the crowd, having something unique, and regionally focused. Ford took notice, and like a seasoned surfer catching the perfect wave, they decided to cater the market in the West Coast. The GT/CS was a direct response to that demand. It was California Dreaming made real, a car that captured the spirit of the Golden State and delivered it with Mustang muscle! It was more than just a car; it was a statement, a tribute, and a little bit of California sunshine on wheels.

Born in the Golden State: The Genesis of a Special Mustang

So, how did this California-cool Mustang come to be? It all starts with a name that practically screams sunshine and good vibes: the “California Special.” This wasn’t just a random moniker; it was a direct shout-out to the car’s intended market – the Golden State, where car culture reigned supreme. It was like Ford whispering, “Hey California, we made this one just for you.”

Ford Division wasn’t just sitting back, sipping sodas. They were actively experimenting with regional marketing strategies, trying to tap into the unique tastes of different parts of the country. The GT/CS was their way of saying, “We get you, California!” They knew that the West Coast crowd craved something special, something that stood out from the crowd, and something that reflected their love of all things automotive.

But Ford HQ couldn’t do it alone. The real magic happened at the dealership level. California Ford dealers were integral to the GT/CS story. They weren’t just selling cars; they were selling a lifestyle. They understood their customers, they knew what they wanted, and they aggressively promoted the California Special as the ultimate expression of cool. Dealerships decked out their showrooms and went to great lengths to promote and sell the GT/CS. It was a full-blown California car craze!

Style and Substance: Design and Styling Highlights

Alright, let’s talk about what really makes the 1968 Ford Mustang GT/CS stand out from the pony herd. It wasn’t just another Mustang; it was a statement, a love letter to California cool, penned in steel and chrome.

Exterior Features: A Walk-Around the Golden State Special

Imagine strolling around a GT/CS, sunlight glinting off its curves. This wasn’t your run-of-the-mill Mustang; it was a carefully crafted piece of automotive art.

• Side Scoops: Let’s start with those distinctive side scoops, shall we? These weren’t just slapped on for looks. They were strategically placed, hinting at performance and adding an air of aggression. Think of them as the Mustang’s biceps—flexing its muscle without saying a word. They channeled that California speed vibe.
• Rear Deck Spoiler & Taillights: Now, feast your eyes on the rear. The Shelby-inspired rear deck spoiler and taillights weren’t just design afterthoughts; they were integral to the car’s sporty persona. Borrowing design cues from Shelby gave the GT/CS an air of sophistication and pedigree. It was like wearing a suit tailored by the finest Italian designers.
• “GT/CS” Badging: And, of course, there’s the “GT/CS” badging, proudly announcing its identity to the world. These badges, strategically placed, weren’t just letters; they were a seal of authenticity, a promise of something special. Spotting that badge was like finding a hidden gem. It told you this Mustang was something more than just a pretty face.

Color Options: Paint Me California

But what about the wardrobe? The GT/CS came in a range of colors, each capturing a slice of the Golden State’s spirit.

• Highland Green and More: Highland Green was a popular choice, evoking images of rolling hills and sun-drenched meadows. But the palette didn’t stop there. A variety of other colors were available, allowing buyers to express their individuality. Each shade seemed to capture a different aspect of the California dream, from the earthy tones to the brilliant blues of the Pacific.
• Unique Combinations: And if you were feeling particularly adventurous, you could opt for unique color combinations and special-order options. Want a black roof with a poppy red body? Why not? The GT/CS was all about making a statement, and its color options allowed you to tailor that statement to your exact specifications. It was like having a custom-made suit, perfectly tailored to your personality.

Under the Hood: What Made the GT/CS Roar?

Alright, let’s peek under the hood of this California dream! The 1968 GT/CS wasn’t just about looking good; it had the muscle to back it up, or at least, the option to have the muscle. Ford gave buyers a few choices when it came to what powered this pony car, and the engine you picked really defined its character.

• The 289 Cubic Inch V8:
  This was your entry-level engine, but don’t think that means it was a slouch. The 289 could be had in a couple of different tunes, generally kicking out somewhere in the neighborhood of 195-225 horsepower. A great choice for daily driving and cruising the California coast. It was reliable and offered enough oomph to keep things interesting.

• Stepping Up: The 302 Cubic Inch V8:
  For a little extra punch, you could opt for the 302. Think of it as the 289’s slightly bigger, slightly stronger brother. Horsepower figures usually hovered around 230, giving you a noticeable boost in acceleration and overall performance. Perfect for those who wanted a little more rumble without breaking the bank.

• The Big Daddy: The 390 Cubic Inch V8:
  Now, THIS is where things got serious. The 390 was the top-dog engine option for the GT/CS. We’re talking a serious muscle car experience with around 320 horsepower (depending on the specific version). This engine turned the GT/CS into a true beast, capable of laying down some serious rubber and turning heads everywhere it went. It transforms the Mustang into the iconic Muscle Car the company envisioned during design.

So, whether you were after a smooth cruiser or a fire-breathing monster, the 1968 GT/CS had an engine option to suit your needs. It was all about picking the right symphony of power and performance for your personal California dream.

Rolling Off the Line: Production and Distribution Details

Okay, let’s talk about where these sweet GT/CS Mustangs actually came from! Picture this: it’s 1968, and these California dreams weren’t just popping up anywhere. Ford knew they had something special on their hands, and like any good limited-time offer, they kept the production numbers relatively exclusive. Why? Well, a big part of the GT/CS’s charm was its exclusivity. It wasn’t meant to be as common as your neighbor’s grocery-getter (no offense to grocery-getters!). This limited production run added to its allure, making it an instant collector’s item even back in the day.

The heart of the GT/CS production beat at the Dearborn Assembly Plant in Michigan. Yes, that’s right, even though it’s the California Special, it rolled off the line in the Motor City. This plant was a Ford powerhouse, churning out Mustangs and other models, but it’s the GT/CS that adds a dash of Golden State sunshine to its history.

Now, for the nitty-gritty: production numbers. Finding exact figures can be like searching for a needle in a haystack, but from our research, there are differing thoughts on its exact numbers which ranges from approximately 4,118 GT/CS coupes and 251 GT/CS convertibles which were built. Keep in mind, this is based on available data, and car historians are still piecing together the complete picture. As for regional distribution, the GT/CS was primarily marketed and sold in California (obviously!) and other West Coast states. However, some made their way across the country, adding to the hunt for these beauties even today.

Sibling Rivalry: GT/CS vs. Shelby GT

Alright, buckle up, Mustang maniacs! Let’s talk about a little family feud, or maybe a friendly rivalry, within the Ford stable. We’re pitting the ’68 GT/CS against its more muscular and prestigious cousin, the Ford Mustang Shelby GT. Both are undeniably cool Mustangs from the same year, but they cater to slightly different tastes and wallets. Think of it as the difference between grabbing a premium craft beer and a top-shelf aged whiskey – both are delicious, but one’s a bit more…exclusive.

So, how do they stack up? Let’s start with styling. The Shelby GT models, designed and modified by Carroll Shelby’s outfit, screamed performance. They had aggressive fiberglass hoods, scoops galore, and often, racing stripes that screamed, “Get out of my way!”. They were designed to look fast, even when standing still. The GT/CS, while still sporty and eye-catching, adopted a subtler approach. It borrowed some Shelby-inspired design cues – like the side scoops and decklid spoiler – but toned them down a notch. It’s like wearing athletic gear for performance versus rocking it for style.

Now, let’s move under the hood and dive into performance. The Shelby GTs were typically equipped with larger, more potent engines than many GT/CS models. While you could get a respectable engine in your California Special, the Shelby GT was often the top dog in terms of raw horsepower. The Shelby was built for pure American muscle, while the GT/CS was built for style with a side of performance.

Finally, there’s the market positioning, and perhaps the most significant difference: the price tag. The Shelby GT models were more exclusive and carried a higher price. The GT/CS offered a way to capture some of that Shelby magic without completely emptying your bank account. It was a way to get a Shelby ‘look-alike’ for half the price. It was marketed to those who wanted a unique and stylish Mustang, but didn’t necessarily need the hardcore performance and higher cost associated with the Shelby GT.

In a nutshell, the GT/CS gave you a taste of the Shelby experience without the Shelby price. It was a brilliant move by Ford to broaden the Mustang’s appeal and capitalize on the ever-growing California car culture. Both are fantastic cars, but they cater to different priorities. The Shelby GT is the ultimate performance machine, while the GT/CS is the stylish and more accessible cousin. So, whether you’re after raw power or California cool, the ’68 Mustang family has something for everyone!

The California Special Today: Collectibility, Value, and Restoration

Why Collectors Go Wild for the GT/CS

Let’s be real, folks, the 1968 Ford Mustang GT/CS isn’t just another pretty pony; it’s a bona fide collector’s dream! Why, you ask? Well, imagine a dash of Shelby swagger mixed with a generous helping of California cool, all wrapped up in a limited-edition package. The GT/CS boasts a unique blend of rarity, eye-catching styling, and a strong connection to the golden age of muscle cars. Its unique features like the side scoops and Shelby-inspired rear end, set it apart and make it instantly recognizable (and drool-worthy). Plus, knowing there weren’t a ton of these rolling off the line adds a certain mystique – who doesn’t love owning something rare and special? It’s a tangible piece of automotive history that tells a story of a time when cars were more than just transportation; they were expressions of freedom and individuality. For collectors, the GT/CS represents the pinnacle of Mustang desirability.

Decoding the Value Puzzle: Factors at Play

So, you’re thinking of snagging a GT/CS? Smart move! But before you max out your credit card, let’s talk about what makes one of these beauties worth its weight in chrome. The price tag on a GT/CS can swing wildly depending on several factors:

• Condition: Is it a pristine, show-ready stunner, or a “project car” with more rust than paint? The better the condition, the bigger the bucks.
• Originality: Has it been lovingly preserved with all its original parts, or has it undergone some questionable modifications over the years? Originality is key for serious collectors.
• Documentation: Got the original window sticker, build sheet, or any other paperwork that proves its authenticity? These documents add serious value and peace of mind.
• Desirable Options: Did it come with a beefy 390 engine, air conditioning, or other sought-after features? The more desirable the options, the higher the price.

Think of it like this: buying a GT/CS is like investing in art. The rarer the piece, the better the condition, and the more provenance it has, the more it’s worth.

Tips for Aspiring Owners and Restorers: Do Your Homework!

Ready to dive into the world of GT/CS ownership? Here are a few words of wisdom to get you started:

• Research, research, research! The more you know about the GT/CS, the better equipped you’ll be to make informed decisions. Study up on its history, features, and potential problem areas.
• Authentication is key. Before you hand over your hard-earned cash, make sure the car is what it claims to be. Get it inspected by a qualified expert who knows GT/CS Mustangs inside and out.
• Don’t be afraid to ask questions. Talk to other owners, restorers, and experts. They can offer valuable insights and advice.
• Be patient. Finding the right GT/CS can take time. Don’t rush into a purchase you’ll later regret.
• Preserve the legacy. Whether you’re restoring a GT/CS to its former glory or simply maintaining it for future generations, you’re playing a vital role in preserving a piece of automotive history.

The 1968 Ford Mustang GT/CS is more than just a car; it’s a cultural icon, a symbol of California’s influence on the automotive world, and a testament to the enduring appeal of the Mustang. By understanding its value, preserving its originality, and sharing its story, we can ensure that the California Special continues to captivate car enthusiasts for generations to come. So, get out there, do your homework, and find yourself a slice of the Golden State!

Ford’s Enduring Legacy: A Brand That Shaped Automotive History

Ford. Just the name conjures images of assembly lines, roaring engines, and a distinctly American spirit. But more than just building cars, Ford has been a downright game-changer in the automotive world, a real influencer before Instagram was even a twinkle in someone’s eye. From the Model T that put America on wheels to the Mustang that defined a generation, Ford’s fingerprints are all over the history books. It wasn’t just about making cars; it was about making them accessible, desirable, and downright cool.

You see, Henry Ford didn’t just invent the car (though he sure made it popular!). He revolutionized manufacturing with his assembly line, making cars faster and cheaper than ever before. This meant more folks could finally ditch the horse and buggy for a shiny new Ford. And let’s not forget the countless innovations Ford brought to the table over the years, from powerful engines to groundbreaking designs. Heck, they practically invented the idea of the “muscle car” with legends like the Mustang!

So, where does our beloved GT/CS fit into this grand tapestry of Ford’s history? Well, it’s a shining example of Ford’s willingness to experiment, to cater to regional tastes, and to create cars that were more than just transportation – they were statements. The GT/CS embodies that spirit of innovation and design flair that has always been a hallmark of Ford’s legacy. It’s a piece of the puzzle, a testament to Ford’s knack for building cars that capture the hearts (and wallets) of enthusiasts.

So, whether you’re a die-hard Mustang enthusiast or just appreciate a cool piece of automotive history, the ’68 GT/CS is definitely a car worth knowing about. It’s a unique blend of style and performance that perfectly captures the spirit of the late ’60s. Who knows, maybe you’ll even spot one at a car show sometime!